关键词: 医学科普, 健康传播, 学科建设, 健康中国, 人才培养

Abstract:

Medical science popularization has drawn growing attention for its role in improving public health literacy，promoting early screening and diagnosis of diseases，and facilitating the high-quality development of medical disciplines. Drawing on nearly a decade of practice in health communication on digestive system diseases，this article systematically summarizes the implementation pathways and outcomes of individual and team medical science popularization work. Through the integration of internet-based medical science popularization，the "Xiaohuaxin Qingnian" （Digestive Youth） team development，and the "1+3+N" integrated medical science popularization communication model，a multi-platform medical science popularization dissemination matrix and a work system centered on public health literacy enhancement have been established. These practices have achieved remarkable results in promoting the standardized management of Helicobacter pylori infection，the coverage of early digestive tract cancer screening，and the improvement of regional healthcare service capacity，while also promoting disciplinary development and talent cultivation. It is proposed that a systematic framework for medical science popularization can not only effectively improve public health literacy，but also serve as a critical driver for disciplinary advancement and healthcare service innovation，offering a replicable model for the implementation of the "Healthy China" initiative.

Key words: Medical science popularization, Health communication, Discipline construction, Healthy China, Talent cultivation